In 2014, they took over the Creative Direction and since 2021, as owners of the brand, have developed a leadership that achieves the perfect fusion between traditional and lasting craftsmanship, and the subtle contemporary touch their innovative vision brings.Their approach has revitalized the elegance of the maison, adding fresh new energy to Argentine haute couture.
Emilce Vernieri studied at the University of Buenos Aires, graduating with a degree in Fashion and Textile Design, a profession she is passionate about. Simultaneously, she branched out into various fields, such as costume design for film, theater, and television, advising celebrities for major events, and directing fashion films for renowned haute couture houses and local brands. Identifying with Art Nouveau, ethereal and organic lines, she has an innate sensitivity that allows her to capture the essence and feelings of those who choose her designs. An avid explorer of techniques, processes, and dyes, she strives to achieve the imagined color for each person, that unique tone that makes every design one of a kind.
Valeria Hillebrand pursued Fashion and Textile studies at the University of Palermo while working for renowned colleagues’ ateliers in the industry. This experience allowed her to gain knowledge and techniques into various areas of garment creation, fueling her desire to guide the hands that work in the atelier and oversee the creation of clothing. She studied photography, lighting, and fashion show production, a role she performed for various collections of other local brands, and participated as art director in fashion films. Her designs are generally inspired by Art Deco, with straight, geometric lines.
In 2009, they began working together, leveraging everything they had learned and developed up until then. As classic jewelers, they founded the accessory brand Haute Couture Vebrand Accessory in 2010, creating exclusive pieces for various designers and local brands. The combination of diverse techniques and the use of both varied and innovative materials made their accessories the perfect complement to Haute Couture designs. Conscious of their creative versatility and shared passion for the profession, they have never stopped learning and experimenting in all things fashion, allowing them to develop an impeccable technique and keen vision in luxury product development, from Haute Couture and Pret Couture to classic jewelry and men’s tailoring.
After 15 years of working together, they have created over 10,000 sketches between jewelry and high fashion pieces.
